Ivo did an amazing job of telling the story of GoodGym on BBC Radio Four’s Four Thought last night.
I first came across the idea at Social Innovation Camp in 2008 which Ivo mentions in the programme — I remember him doing his final pitch on crutches because he’d injured his knee and using one crutch as a pointer during his presentation. Winning Social Innovation Camp gave him a little bit of external validation which he used to get other people behind the idea. I joined the board and then became a trustee and have followed the journey up to where we are now. There have been plenty of people along the way who’ve said ‘that’ll never work’ but still it keeps on growing.
I think the reason it keeps on growing is the sense of community that people get from being part of it. I was up at the annual GoodGym ‘shindig’ in the Peak District a few weeks back where the branch organisers get together to talk about what they’ve learned and partake in a bit of highly competitive endurance pub quizzing (and running of course). The community is real and authentic and its belief that you can and should do good as you get fit is incredibly strong. I think it’s going to keep on growing and it’s been a wonderful thing to have played a small part in along the way.