Guy Kawasaki’s 10 Mistakes Entrepreneurs Make

Here’s a great little video of Guy Kawasaki speaking at the Haas School of Business at UC Berkeley on 10 mistakes that entrepreneurs make — particularly if they’re rockstar engineers trying to disrupt the pet food industry.

  • Multiplying big numbers by 1%
  • Scaling too soon
  • Partnering
  • Pitching instead of prototyping
  • Using a font smaller than 30 points
  • Doing things serially
  • Believing 51% is control
  • Believing patents = defensibility
  • Hiring in your own image
  • Befriending your VCs
  • Thinking VCs can add value

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